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Right to Repair Germany 2026 trademark protection

Right to Repair in Germany (2026): How Trademark & Design Owners Must Protect Brands and Stop Counterfeit Spare Parts

By Global Law Experts
– posted 3 hours ago

TL;DR: Germany must transpose the EU Right to Repair Directive by July 31, 2026. The new rules expand consumers’ access to spare parts and repair information but do not create a blanket licence to infringe trademarks or designs. Brand owners should audit their IP portfolios, file defensive registrations where gaps exist, prepare customs recordals and enforcement templates, and activate civil, criminal and marketplace takedown strategies now, before counterfeit spare parts flood the market under cover of the new repair rights.

Germany’s transposition of the EU Right to Repair Directive is the single most consequential intellectual-property compliance event facing spare-parts-dependent industries in 2026. The German Federal Ministry of Justice (BMJV) published a ministerial draft bill in January 2026, setting the stage for domestic legislation that must be in force by the EU-mandated deadline of July 31, 2026. For in-house counsel, IP directors and brand managers, the question surrounding Right to Repair Germany 2026 trademark protection is no longer theoretical, it demands immediate operational decisions. The Directive compels manufacturers to make spare parts available at reasonable prices and to supply repair-relevant information, yet its recitals and the underlying EU trademark and design frameworks confirm that counterfeit and infringing parts remain unlawful.

The challenge lies in the grey zone: distinguishing legitimate third-party repair components from products that misuse protected marks or replicate registered designs. This article delivers a jurisdiction-specific enforcement playbook, from DPMA proceedings and customs seizures to criminal referrals and marketplace takedowns, together with a 30/60/90/180-day action plan that brand owners can deploy immediately.

What the EU Right to Repair Requires and Germany’s 2026 Implementation Timeline

Key takeaways:

  • Manufacturers must supply spare parts at a reasonable price for a defined period after the product is placed on the market.
  • Repair-relevant technical information must be made available to independent repairers.
  • Member States, including Germany, must transpose the Directive by July 31, 2026.

The EU Right to Repair Directive establishes a horizontal framework requiring producers of certain goods to ensure that spare parts, tools and repair information remain accessible throughout a product’s expected lifespan. Pricing must be “reasonable”, a concept the Directive leaves to national implementation and, inevitably, to case law. Independent repair service providers gain the right to access technical documentation on the same terms as authorised networks. The Directive also introduces a European online repair platform and requires Member States to promote repair over replacement where feasible.

For intellectual property owners, the critical nuance is that the Directive does not override existing EU trademark or design law. It facilitates repair; it does not authorise counterfeiting. Germany’s ministerial draft bill, published by the BMJV in January 2026, mirrors this approach. Industry observers expect the final German legislation to closely track the Directive text, with limited gold-plating. The DIHK (Association of German Chambers of Industry and Commerce) stated in March 2026 that businesses need clarity on how spare-parts pricing obligations interact with brand-protection strategies, a concern the draft bill addresses only in general terms.

Key Legislative Milestones

Date Event Impact for Rights Holders
2023 European Commission proposes Right to Repair Directive Signals forthcoming spare-parts access obligations; triggers early portfolio reviews
2024 EU co-legislators adopt the Directive Confirms spare-parts availability, pricing and information-sharing requirements
January 2026 BMJV publishes German ministerial draft bill Brands can now assess the domestic implementation text and plan enforcement
July 31, 2026 Transposition deadline for all EU Member States German law must be in force; enforcement and compliance obligations become binding

Does Right to Repair Germany 2026 Permit Third-Party Spare Parts That Infringe Trademarks or Designs?

Key takeaways:

  • The Right to Repair does not override EU or German trademark or design law.
  • Third-party parts bearing identical or confusingly similar marks remain infringing.
  • Registered designs, including component designs, continue to provide enforcement rights against copies.

A common misconception is that the EU right to repair 2026 framework gives independent repairers and parts manufacturers carte blanche to copy branded components. It does not. The Directive creates a consumer-facing right to have goods repaired and an obligation on manufacturers to supply parts; it does not create a defence to trademark infringement or design copying by third parties.

Trademarks: Scope, Confusion and Origin Function

Under the EU Trade Mark Regulation and Germany’s Markengesetz, a trade mark owner can prevent any third party from using an identical or similar sign on identical or similar goods where there is a likelihood of confusion. The so-called “double identity” rule, identical mark on identical goods, provides the strongest protection and is directly applicable to spare parts bearing the original manufacturer’s mark without authorisation. The essential function of a trade mark is to guarantee origin. Where a third-party spare part uses the brand owner’s mark in a way that suggests the part originates from, or is endorsed by, the brand owner, the infringement analysis is straightforward.

Exhaustion defences do not apply to parts manufactured by a third party and never placed on the market by the rights holder. Academic commentary confirms that the repair exception in trade mark law is narrow: it permits reference to the brand for compatibility purposes (e. g. , “compatible with [Brand] Model X”) but does not allow application of the mark to the part itself.

Design Protection: Registered EU and National Designs

Design protection for spare parts in Germany operates at two levels: national registered designs (filed at the DPMA) and Registered Community Designs (RCDs, filed at the EUIPO). The ongoing reform of the EU design regulation, sometimes referred to as the REUD (Reform of EU Design), has implications for the spare-parts exception, but the scope of that exception remains contested and jurisdiction-dependent. Under German law, a registered design for a component part is enforceable against copies, provided the part is visible during normal use of the assembled product. Industry observers expect the German transposition of the Right to Repair to leave design enforcement largely intact, requiring third-party spare-parts manufacturers to develop their own design solutions rather than simply replicating protected forms.

Enforcement Playbook for Trademark Enforcement Germany 2026: DPMA, Customs, Civil, Criminal and Marketplace Takedowns

Key takeaways:

  • Five distinct enforcement routes are available in Germany, each suited to different infringement scenarios.
  • Customs seizures are the fastest way to stop counterfeit spare parts at the border.
  • Criminal prosecution should be reserved for wilful, large-scale product piracy.

The practical question for brand owners is not whether they can enforce, but which enforcement route to activate first and how to coordinate multiple channels simultaneously. The following comparison table provides a route map.

Enforcement Route Scope, What It Can Stop Practical Steps & Expected Timeline
DPMA Administrative Actions Oppositions to conflicting marks; cancellation of bad-faith registrations for spare-parts marks File opposition within 3 months of publication. Cancellation actions on grounds of bad faith or non-use. Timeline: 6–18 months.
Customs Seizures (Zoll) Imports, transit, and warehousing of infringing goods entering Germany or the EU File an Application for Customs Action (AFA) with German customs or an EU-wide AFA via the EUIPO portal. Provide product identification guide and contact details. Seizure can occur within days of the goods arriving. AFA valid for 1 year, renewable.
Civil Court Injunction & Damages Sale, advertising, distribution and storage of infringing spare parts within Germany Issue cease-and-desist letter (Abmahnung). If ignored, file for preliminary injunction (einstweilige Verfügung) at the competent Landgericht. Timeline: preliminary injunction in days to weeks; main proceedings 9–18 months.
Criminal Investigation Wilful counterfeiting (§ 143 Markengesetz; § 51 Designgesetz); commercial-scale product piracy File a criminal complaint (Strafanzeige) with the state prosecutor. Provide evidence of wilfulness and commercial scale. Timeline: investigation 3–12 months; prosecution depends on complexity.
Marketplace Takedowns Online listings of counterfeit spare parts on platforms (e.g., Amazon, eBay, Alibaba) Use platform brand-protection portals (Amazon Brand Registry, eBay VeRO). Submit infringement notice with registration details and listing URLs. Timeline: listing removal typically within 24–72 hours; repeat offender escalation in 7–14 days.

Customs Seizures, Preparing Border Seizure Requests

Customs enforcement is the single most cost-effective tool to stop counterfeit spare parts Germany before they reach consumers. Brand owners should prepare a product-identification guide containing high-resolution images of genuine parts, a list of registered marks and designs (with registration numbers), known trade routes and consignment patterns for counterfeits, and contact details for authorised representatives who can inspect detained goods at short notice. Filing an EU-wide Application for Customs Action via the EUIPO’s IP Enforcement Portal allows customs authorities across all Member States to detain suspect consignments. The application is free of charge and valid for one year.

Criminal Options, When to Involve State Prosecutors

Criminal enforcement is appropriate where infringement is wilful, commercially motivated and conducted at scale. Under German law, trade mark counterfeiting can carry penalties of up to five years’ imprisonment. Design infringement carries penalties of up to three years. For product piracy spare parts cases, the practical challenge is proving wilfulness and commercial scale to the standard required for prosecution. Brand owners should preserve the following evidence chain:

  • Purchase records and invoice chains showing volume and price
  • Photographs of infringing goods with visible marks or design features
  • Side-by-side comparison images (genuine vs. counterfeit)
  • Seller identity and corporate registry records
  • Correspondence and packaging showing deliberate replication of branding
  • Chain-of-custody documentation if goods are seized or test-purchased

Online Marketplace and Platform Takedowns

Marketplaces are not shielded from IP enforcement obligations simply because the Right to Repair encourages spare-parts availability. Platforms continue to operate notice-and-action procedures, and the EU’s Digital Services Act reinforces their obligation to act expeditiously upon receiving a substantiated notice. The following model templates can be adapted for use:

Template 1, Cease-and-Desist Letter (Abmahnung)

“We are the registered proprietors of [Trade Mark No. / Design No.]. Your listing [URL] offers for sale spare parts that bear our registered trade mark / reproduce our registered design without authorisation. You are hereby required to cease all use, remove the listings, and confirm compliance by [date, typically 10 business days]. Failure to comply will result in immediate injunctive proceedings before the competent Landgericht.”

Template 2, Platform Infringement Notice

“Reporting party: [Company name, trade mark/design registration number]. Infringing listing: [URL(s)]. Nature of infringement: the listed spare parts bear our registered trade mark / reproduce our registered design. We confirm in good faith that the use is not authorised by the rights holder. We request immediate removal of the listing(s) and disclosure of seller identity where permitted under applicable law.”

Immediate Action Plan: 30/60/90/180-Day Checklist and Portfolio Audit for Right to Repair Germany 2026

Key takeaways:

  • Start with a spare-parts inventory and IP gap analysis within 30 days.
  • File defensive registrations and customs recordals by day 60.
  • Activate enforcement and escalate to criminal channels by day 90–180.

Days 0–30: Inventory and Gap Analysis

  • Compile a complete list of spare-part SKUs, organised by product line.
  • Map each SKU against existing registered trademarks and designs (DPMA and EUIPO).
  • Identify gaps: parts that bear visible marks or have design value but lack registration.
  • Audit current marketplace listings (Amazon, eBay, Alibaba, industry-specific platforms) for third-party spare parts using your marks or designs.

Days 31–60: Defensive Filings and Pre-Litigation

  • File targeted DPMA and/or EUIPO trademark applications for unprotected marks used on spare parts.
  • Register designs for visible components where no registration exists, prioritising high-value and frequently counterfeited parts.
  • Submit Applications for Customs Action (AFA), both national (German customs) and EU-wide via the EUIPO portal.
  • Issue cease-and-desist letters to identified infringers discovered during the marketplace audit.

Days 61–90: Active Enforcement

  • Initiate customs border-measure requests where consignment intelligence is available.
  • Escalate marketplace takedowns where sellers have not complied with cease-and-desist notices.
  • Commence civil injunction proceedings (einstweilige Verfügung) against persistent infringers before the competent Landgericht.

Days 91–180: Criminal Referral and Portfolio Update

  • File criminal complaints for wilful, large-scale counterfeiting where evidence is strong.
  • Monitor compliance outcomes and update enforcement records.
  • Review and refresh the portfolio audit; close remaining registration gaps.
  • Establish ongoing monitoring protocols (watch services, marketplace scanning tools, customs intelligence sharing).

Sample Portfolio Audit Table

Product Spare Part SKU Registered Trademarks/Designs Gap Identified Immediate Action
Industrial Pump X200 SP-X200-SEAL DE TM 30XXXXXX; RCD 00XXXXXX-0001 None, fully covered File AFA for customs protection
Motor Assembly M500 SP-M500-COVER DE TM 30XXXXXX No design registration for cover File RCD at EUIPO (visible component)
Electronic Control Unit E300 SP-E300-PCB None No mark or design registered File DPMA trade mark + national design
Consumer Appliance C100 SP-C100-FILTER EUTM 01XXXXXXX Design gap, visible filter housing File RCD; issue C&D to marketplace sellers

Cross-Border Coordination: EUIPO, German Courts, Customs and Practical Workflows

Key takeaways:

  • EU-wide customs applications filed through the EUIPO portal cover all Member States simultaneously.
  • Parallel national and EU-level enforcement multiplies deterrent effect.
  • Evidence preservation protocols must satisfy both German civil procedure and EU customs requirements.

When to Use EUIPO vs. National Routes

The EUIPO route is optimal when counterfeits enter the EU through multiple points or when the brand owner holds EU Trade Marks (EUTMs) or Registered Community Designs (RCDs). Filing an EU-wide AFA through the EUIPO’s IP Enforcement Portal activates customs surveillance across all 27 Member States. National DPMA proceedings, by contrast, are appropriate for Germany-specific infringements, oppositions to conflicting German marks, cancellation actions, and coordination with German state prosecutors for criminal referrals. Industry observers expect that the most effective enforcement strategies post-July 2026 will combine both levels: an EU-wide customs net to intercept goods at the border, paired with targeted German civil injunctions and criminal complaints to deter domestic distributors.

Practical Checklist for Cross-Border Evidence Preservation

  • Maintain a centralised evidence repository accessible to counsel in multiple jurisdictions.
  • Use notarised screen captures for online evidence (marketplace listings, websites, social media advertisements).
  • Ensure test purchases are documented with full chain-of-custody records, including courier tracking, packaging and unboxing photographs.
  • Prepare translations of key documents (invoices, correspondence) into German for national proceedings and English for EUIPO filings.
  • Synchronise filing dates for injunctions, customs actions and criminal complaints to maximise pressure and minimise the risk that infringers relocate stock between jurisdictions.

Case Study: From Marketplace Discovery to Customs Seizure and Injunction

A manufacturer of precision industrial components discovered that a third-party seller on a major European marketplace was offering replacement housings bearing the manufacturer’s registered trade mark and replicating the registered design of the housing cover. The parts were priced at approximately 40 percent of the genuine item and shipped from a warehouse in a neighbouring EU Member State.

Within 48 hours, the brand owner submitted an infringement notice to the marketplace platform and a cease-and-desist letter to the seller. Simultaneously, an EU-wide Application for Customs Action was filed through the EUIPO portal. Customs authorities in the transit country intercepted a consignment of 2,000 units within ten days. The brand owner then obtained a preliminary injunction from the competent German Landgericht, which ordered the seller to cease all distribution within Germany. The entire sequence, from discovery to injunction, took fewer than 30 days.

Model Cease-and-Desist Paragraph (Adaptable):

“We hold [Trade Mark Registration No. / Design Registration No.] with priority dating to [date]. Your activities constitute infringement under § 14 Markengesetz / § 38 Designgesetz. You are required to (1) immediately cease all manufacture, importation, sale and advertising of the infringing parts; (2) provide a comprehensive accounting of all units produced, imported and sold; and (3) confirm compliance within ten business days. We reserve all claims for damages, destruction and legal costs.”

Conclusion: Act Now to Stop Counterfeit Spare Parts in Germany

The Right to Repair Germany 2026 trademark protection challenge is real and time-sensitive. With the transposition deadline set for July 31, 2026, every week of delay in auditing portfolios, filing defensive registrations, and preparing enforcement templates is a week in which counterfeit spare parts gain market ground. Brand owners should begin the 30/60/90/180-day action plan outlined above, coordinate cross-border enforcement via the EUIPO and German customs, and activate civil and criminal channels where infringement is identified. The right to repair does not mean the right to counterfeit, and the law provides robust tools to ensure that distinction is enforced.

Those seeking specialist counsel for trademark and design enforcement in Germany can find an IP lawyer through the Global Law Experts directory.

Need Legal Advice?

This article was produced by Global Law Experts. For specialist advice on this topic, contact Markus Koerner at Bird & Bird, a member of the Global Law Experts network.

Sources

  1. Osborne Clarke, New Draft Bill on Right to Repair and Its Impact on Intellectual Property in Germany
  2. Hogan Lovells, Germany’s New Repair Law: Implementing the EU Right to Repair Directive
  3. Right to Repair Europe, What’s Going On with the Right to Repair Directive Transposition in Germany?
  4. DIHK, Statement on Implementing the Right to Repair
  5. DPMA, German Patent and Trade Mark Office
  6. European Parliament Research Service, EU Design Protection Reform Briefing
  7. Springer, Spare Parts and Trade Marks: Academic Analysis of IP Interplay

FAQs

What is the Right to Repair and when will Germany implement it?
The EU Right to Repair Directive requires manufacturers to supply spare parts at reasonable prices and provide repair information. All Member States, including Germany, must transpose it into national law by July 31, 2026. Germany’s BMJV published a ministerial draft bill in January 2026, and brands should assume the deadline will be met and prepare compliance and enforcement plans immediately.
No. The Right to Repair does not create a blanket licence to infringe intellectual property. Third-party spare parts that bear identical or confusingly similar marks, or that reproduce registered designs, remain unlawful. Brand owners can enforce their rights through civil courts, customs, criminal complaints and marketplace takedowns.
List all spare-part SKUs by product line. Map each SKU against existing registered trademarks and designs at the DPMA and EUIPO. Identify gaps, especially for visible, high-value components. Prioritise defensive filings for parts that bear visible marks or have distinctive design features. The portfolio audit table in this article provides a working template.
German brand owners have five principal routes: civil injunctions and damages claims before the Landgericht, customs seizures on import and transit, DPMA administrative actions (oppositions and cancellations), criminal complaints for wilful counterfeiting, and notice-based takedowns on online marketplaces. The choice of route depends on the infringement’s scale, location and evidence.
Preserve purchase records, seller identification, product photographs, side-by-side comparisons of genuine and suspect parts, supplier correspondence, chain-of-custody documentation and, where relevant, laboratory test reports. For customs, submit a concise infringement statement with high-resolution visuals and registration details to support rapid assessment by border officials.
In many cases, yes. The Right to Repair increases the volume of third-party spare parts in circulation, which in turn increases the risk of counterfeiting. Prioritise defensive filings for visible components, and consider Registered Community Designs at the EUIPO where cross-border enforcement is anticipated. The 30/60/90-day plan in this article provides filing priorities.
Marketplaces must comply with Right to Repair transparency obligations, but they remain subject to IP enforcement requirements under existing EU and German law. Platforms operate notice-and-action procedures; brand owners should use marketplace brand-protection portals and, where platforms fail to act, pursue civil remedies directly.
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Right to Repair in Germany (2026): How Trademark & Design Owners Must Protect Brands and Stop Counterfeit Spare Parts

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